Angry Birds is celebrating its 10th anniversary on 11 December, which also happens to be UNICEF’s birthday!
As part of the anniversary campaign titled “Bring the Anger”, Rovio is encouraging players to pop as many pigs as they can throughout November in the mobile game Angry Birds 2. This in-game event will culminate in a $100k donation from Rovio to UNICEF’s Education in Emergencies fund, which supports education for children in conflict zones and other emergencies across the globe. Players do not need to donate any money in game to participate.
to the partnership
Rovio Entertainment and UNICEF Finland announced their wider partnership back in May 2019. The partnership is centred around supporting UNICEF’s education work around the globe with a special focus on addressing equal opportunities for girls and supporting girls’ technical, digital and life skills education.